Privacy Policy
Last updated: May 2026
1. Introduction
Welcome to MEHREEN FASHION ("MEHREEN FASHION", "we", "us", or "our"). We operate the website at https://mehreenfashion.shop (the "Site").
This Privacy Policy explains how we collect, use, and protect your personal information when you visit our Site and place orders with us. By using our Site, you agree to the collection and use of information as described in this policy.
2. Information We Collect
Information you provide to us:
When you place an order on our Site, we collect:
- Full name
- Email address
- Phone number
- Delivery address (street, city, country)
- Order details (products, sizes, quantities)
Information collected automatically:
When you visit our Site, we and our third-party service providers may automatically collect:
- Browser type and version
- Device type (mobile, desktop)
- Pages visited on our Site
- Time and date of your visit
- Referring website address
- Cookies and similar tracking technologies (see Section 5)
3. How We Use Your Information
We use the information we collect for the following purposes:
- Order Processing: To contact you by phone to confirm your order, arrange delivery, and process your purchase. We do not process payments online — all payment arrangements are made by phone.
- Customer Service: To respond to your questions or concerns about your order.
- Site Improvement: To understand how visitors use our Site and improve the shopping experience.
- Advertising: To display relevant advertisements through Google AdSense (see Section 4).
4. Google AdSense and Third-Party Advertising
We use Google AdSense, a third-party advertising service operated by Google LLC, to display advertisements on our Site. Google AdSense may use cookies and web beacons to collect information about your visit to our Site to show you relevant ads on other websites.
Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to our Site and/or other sites on the Internet.
You may opt out of personalised advertising by visiting Google Ads Settings or by visiting www.aboutads.info.
For more information about Google's privacy practices, please visit Google Privacy Policy.
5. Cookies
Our Site uses cookies — small text files stored on your device by your browser. We use cookies for the following purposes:
- Essential cookies: To remember items in your cart and your delivery address for a faster checkout experience (stored in your browser's local storage).
- Advertising cookies: Used by Google AdSense to display relevant advertisements.
- Analytics cookies: Used by Google Firebase to understand site traffic and performance.
Most browsers allow you to refuse cookies or delete existing cookies through the browser settings. Refusing cookies may affect some features of our Site.
6. Third-Party Services
Our Site uses the following third-party services:
- Google Firebase (Firestore & Storage): Our database and file storage are hosted on Google Firebase. Your order information is stored securely on Firebase servers. See Firebase Privacy.
- Google AdSense: Used to display advertisements on our Site. See Section 4 for more details.
7. Data Retention
We retain your order information (name, phone, email, address, items ordered) in our database for as long as necessary to process your order and maintain business records. Order data may be retained for up to 2 years for record-keeping.
Your delivery address saved in your browser's local storage remains until you clear your browser data.
8. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your information in the following limited circumstances:
- Service providers: Google Firebase (data storage) and Google AdSense (advertising) as described above.
- Legal requirements: If required by law or to protect the rights and safety of our customers and business.
9. Data Security
We take reasonable measures to protect your personal information from unauthorised access, loss, or misuse. Our Site is served over HTTPS (secure connection) and your order data is stored in Google Firebase with access controls in place.
However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your data.
10. Children's Privacy
Our Site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.
11. Your Rights
You have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of personalised advertising (see Section 4)
To exercise these rights, please contact us at raashidk.official@gmail.com.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at: